FAQ

Straight answers before a big project.

The first answer is usually simple: start with the website people see today, find the friction, check the quality basics, and choose a scope that fits the business.

Do you only rebuild old websites?

No. Some websites are old, but some are new and still unclear, unfinished, hard to use, or mismatched with the business. We work on websites that need to become more useful.

Do you build brand-new websites?

Yes. Starter, Core, and Full Site projects can all be new builds or rebuilds. The right fit depends on scope, not whether the site is brand-new or existing. For new businesses, that usually means practical small business web design focused on clarity, useful details, and customer actions.

Is this small business web design or website cleanup?

It can be either. Some owners need a new website, while others need a cleanup, rebuild, or focused set of page improvements. We use the smallest practical scope that makes the site clearer and more useful.

Do you build custom websites or use templates?

We build around the business, the content, and the customer path. A starter website can still be custom: the layout, wording, page order, photos, calls to action, and technical setup are shaped around what the business actually needs.

Do you work with businesses anywhere?

Yes. The first focus is small businesses, often local, but the work does not have to be limited by location.

How much does a website cost?

Most projects start with a site review, audits, or a clear project scope. As starting points, site reviews start at $150, starter sites at $1,000, core sites at $1,750, full site projects at $3,000+, optional care plans from $75 per month, and one-off updates from $75.

Do you write the content?

Yes. Clear wording is part of making the website useful. We can work from existing pages, notes, menus, service lists, photos, reviews, and customer questions.

Do you handle photos?

Yes. We can help choose, place, crop, resize, and organize photos so the site feels current and loads well. If new photography is needed, we can coordinate with your photographer or connect you with someone we have worked with before.

Do you do SEO?

Yes, with a practical small business focus. We handle clear page structure, useful headings, local information, metadata, performance, and content that answers real customer questions. We also run accessibility, SEO, performance, and best-practices audits, share the scores, and build toward perfect Lighthouse results whenever the site scope and third-party tools allow it.

Is SEO included in the website design?

Yes. We include practical SEO foundations in the work: clear page titles, useful headings, local information where it belongs, internal links, metadata, fast-loading images, and content that answers real customer questions. We do not guarantee rankings or sell SEO as magic.

Is a Site Review the same as a website audit?

A Site Review is our practical website audit for small businesses. It looks at customer clarity, mobile usability, accessibility, SEO structure, performance, reviews, photos, service details, and the fixes most likely to matter.

What is the difference between a website redesign, rebuild, and refresh?

A website refresh is usually smaller, such as improving copy, images, layout, or calls to action. A website redesign changes more of the visual and page experience. A rebuild goes deeper into structure, content, technical setup, and launch details. We use the term that best fits the work.

What platforms do you build on?

The platform depends on the project. The goal is the smallest practical setup that keeps the site fast, maintainable, and easy to update.

Can I update the site myself?

That can be part of the plan. Some owners want editing access, while others would rather send updates and have them handled.

Do you offer ongoing updates?

Yes. Site Care is our website maintenance option for text updates, photo swaps, menu or service changes, seasonal edits, SEO content refreshes, simple hosting support for small sites, small fixes, form and link checks, and steady improvements. We can also help keep Google Business Profile details aligned with the website.

Do you help with Google Business Profile updates?

Yes. We can help keep hours, services, photos, contact details, service areas, and related business information aligned with the website. Some changes may still require approval, verification, or action from the business owner.

How long does a project take?

Timing depends on the scope and how much content is ready. Smaller cleanups and starter sites can move quickly; larger projects need more planning and review.

What do you need from me to start?

Start with the website URL, what feels wrong, what has changed, and what people should be able to do next.

What if I do not know what is wrong with my site?

That is exactly what the Site Review is for. We look at the website from a customer point of view and identify what is creating friction.

Related guides

A little more context when the answer is not enough.

These guide pages go deeper on small business website checklists, redesign decisions, website audits, and the site care work that happens after launch.